
Paula Gignac
President
Interactive Advertising Bureau of Canada
President of the Interactive Advertising Bureau of Canada (IAB), and former Vice President of Rogers Women’s Group of Websites, is recognized throughout the industry -- not only as a pioneering Web publisher -- but also as an award-winning Interactive marketer and author of digital marketing programs for clients as diverse as AirMiles, GlaxoSmithKline, Ford, Proctor + Gamble, Hershey, etc. With more than 14 years of experience in Interactive media, and an unmatched record of helping clients achieve success in the Online arena, she is the “go-to” expert and thought leader on Interactive advertising trends and research in Canada; and also the creator and chief instructor of IAB Canada’s industry-leading Intensive, One-Day Course in Interactive Marketing + Online Advertising.